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Key Colors

The Key Colors campaign is a collaboration between Coloro and WGSN. WGSN harnesses their qualitative and quantitative data to forecast the Color of the Year and accompanying Key Colors two years in advance using Coloro’s innovative suite of tools. Stay ahead of the curve and order the Key Color swatches for your designs.

Key Colors
S/S 27

Interconnectedness will be a defining trend going into 2027. The S/S 27 Key Colors, together with the 2027 Color of the Year, Luminous Blue, work to bridge the past, present and future, embracing the polarities between nature and technology.

Luminous Blue
Luminous Blue

125—28—38

Luminous Blue

Color of the Year 2027

10x10cm (4x4in)
$13.95 / €11.95
Energy Orange
Energy Orange

018—57—34

Energy Orange

10x10cm (4x4in)
$13.95 / €11.95
Pop Pink
Pop Pink

151—73—22

Pop Pink

10x10cm (4x4in)
$13.95 / €11.95
Meadowland Green
Meadowland Green

050—61—19

Meadowland Green

10x10cm (4x4in)
$13.95 / €11.95
Clay
Clay

014—60—13

Clay

10x10cm (4x4in)
$13.95 / €11.95
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Buy the
collection

Buy the entire collection of trending colors for S/S 27, including the Color of the Year and Key Colors. The 50 color swatches are available as 5x5cm (2x2in) in a convenient ring format.

$447.50 / €397.50

S/S 27 Swatches

Color of the Year 2027
Luminous Blue

125—28—38

Luminous Blue

10x10cm (4x4in)
$13.95 / €11.95
Energy Orange

018—57—34

Energy Orange

10x10cm (4x4in)
$13.95 / €11.95
Pop Pink

151—73—22

Pop Pink

10x10cm (4x4in)
$13.95 / €11.95
Meadowland Green

050—61—19

Meadowland Green

10x10cm (4x4in)
$13.95 / €11.95
Clay

014—60—13

Clay

10x10cm (4x4in)
$13.95 / €11.95

Key Colors
A/W 26/27

Transformative Teal continued to lead the way as Color of the Year for 2026 heading into the A/W season. The color palette balances earthy and synthetic hues to mark a period of change and redirection.

Key Colors
S/S 26

WGSN forecast five Key Colors two years in advance, highlighting Transformative Teal as the  2026 Color of the Year for its ability to represent both change and stability. The color collection balances  soft and vibrant hues which exude kinetic, transformative energy.

Key Colors
A/W 25/26

WGSN forecasted the A/W 25/26 Key Colors in 2023, highlighting Future Dusk as the 2025 Color of the Year for its otherworldly quality, bringing a sense of mystery and escapism to the color palette.